FAQs
About Digital Marketing
WHAT IS DIGITAL MARKETING?
Digital marketing is a combination of online tactics to spotlight your product or services using online channels such as websites, social media, email, and search engines. It allows businesses to reach a broader audience, engage with the right customers, and drive targeted traffic through strategies like content marketing, paid advertising, and SEO.
What is a digital marketing agency?
A digital marketing agency is a company that specializes in collecting valuable insights to then create a powerful strategy that utilizes multiple digital marketing tactics to achieve growth targets for a client.
Why hire a digital marketing agency?
Hiring a digital marketing agency is valuable because it provides scalable resources, the latest expertise, strategic insights, and often costs less while saving time compared to hiring an in-house marketing department. Agencies have access to paid tools, vast amounts of market data, and bring a fresh perspective to businesses.
How much should I invest in marketing?
A general rule of thumb for B2B companies is to invest 2-5% of the total revenue. For B2C companies the investment is closer to 5-10% of the total revenue. Marketing is not a one time charge, but an ongoing investment that when done correctly, yields a positive ROI. Read this article for a deeper dive into how much is recommended to invest in marketing.
How much do marketing services cost at Clicky Marketing?
Our services are on a monthly retainer model that is customized to each individual client. It depends on the growth goals and timelines associated with those goals, along with the competitive nature of your select industry.
Good marketing is seen, great marketing is clicked.
